Putting a little soul in the city
We were invited by Poet in the City to collaborate with them on an exciting advertising competition run by CBS Outdoors. Poet in the City is one of the UK’s leading poetry charities and most dynamic and innovative arts organisations. They run regular events on a diverse range of themes. Poet in the City is for absolutely anyone who’s interested in exploring poetry.
The creative brief was that the entry had to be London-centric, perfect for the orginisation and their audience. Londoners spend a portion of their day standing waiting for a train on a busy London Underground platform. We wanted our design to help fellow Londoners escape from their daily commute, and see London in a more poetic way – literally. Each of us as individuals could benefit from being reminded of this awe-inspiring city continually swirling around us. The words of the poem create a hypnotic architectural landscape, to be swallowed up and lost in, for those idle few minutes between trains.
As it is National Poetry Day tomorrow we thought we would share with you our entry. Fingers crossed we make the shortlist!

















ellie | Wednesday 6th Oct | Comments (1)